A concept to integrate 01tribe’s proprietary platform 345mxm® into the Milan soccer team application. The integration would allow:
- Live updates on the playing team
 - Game Highlights
 - News from the market
 - Special content for those at the stadium, that vary according to the user’s profile and taken seat, thanks to the integration with Beacon devices
 - Special offers from shops within the stadium
 - Participation to real time contests and discounts during the soccer game
 
